The Sunk Cost Fallacy

The first thing we've got to understand is that when we ask, when should I quit? We're also asking, when should I persevere? And they often serve as the same answer - I should quit when it doesn't make sense to keep going. I keep going when it doesn't make sense to quit. Unfortunately is really easy to get those messages mixed up and with ADHD we've all got a trail of unfinished projects and ideas that are weighing us down every time we need to make this decision again. Support me on Patreon Connect with me on: Facebook Twitter Instagram or ask me a question on my Contact Page Find the show note at HackingYourADHD.com/whentoquit This Episode's Top Tips

1. We've got to give up the notion that winners never quit. Persistence doesn't guarantee success - we can persist at the wrong things forever and never make progress.
2. There are two curves we've got to look for when starting something new - the dip and the cul-de-sac. A cul-de-sac is a dead end. The dip is the point where things start to get hard - we've got to stop quitting things when they get hard and embrace the dip.
3. We'll often stick out things we should quit. There are a lot of reasons that we might stick something out like the sunk cost fallacy or the planning fallacy. Regardless of why we're sticking around, once we realize that we're in a dead-end we've got to accept that we need to quit and try something new.