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S06 EP34: FitTrack's Journey to $100M GMV w/ Jeff Sawyer Lee

2X eCommerce Podcast

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How to Grow a $20 Million Company to a $100 Million Company?

Atria has grown from a $20 million company to a $100 million company through two major things, maybe if you're both. The core, you've improved customer experience and been able to get insights into customers. And then you have brought in new products, which is the Atria 2.0, your smart watch. So how many, what do customers typically buy first, the smart watch or the scale? We are seeing with the improvement of our providing more values to the customer and educating the customers.

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