Strategy Session: When to replace the founder, how to be a learn-it-all, when to take the "venture bet," w/questions from Endeavor Outliers and co-host Bob Safian, editor-at-large
Masters of Scale
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Navigating US Market Challenges for Non-Native Entrepreneurs
This chapter addresses the unique hurdles that non-native entrepreneurs face when entering the US market, focusing on the significance of trust, passion in sales, and the hiring dilemma between local talent and personal ventures. It emphasizes strategic hiring aligned with market needs and introduces 'paper testing' as a strategy for validating ideas. Additionally, the chapter explores growth strategies, the importance of customer feedback, and the necessity for entrepreneurs to adapt and grow alongside their businesses.
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