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78: The Etymology of Reverse ETL & Why It’s a Key Piece Of The Modern Data Stack with Boris Jabes of Census

The Data Stack Show

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The Challenges of Reverse Fivetranite Data Warehouses

When you're pulling data from sass applications into your warehouse, you're actually dealing with very consistent source data. There's only so many data warehouses that are fairly consistent at being able to write a raw table in wright. And then all the little details, of course, emerge of trying to get that just right and incremental et cetera. It has to first take your distilled version of the data at the end of all your un pipe limno transformations, and n say, ok, we'll work with this rent. Then we have to write intwo applications.

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