The Greatest 'Funnel' Opportunity That Everyone Missed (Including Me)
The Russell Brunson Show
00:00
Recurring Revenue - Is This a Universal Principle?
Recurring revenue is the thing that really makes an agency sing and makes it a stable business. And so we have clients that have been paying us consistently every month every year since 2003. We've seen just like ClickFunnels where we've got people who are in Italy who learn the stuff, they go back to Italy and there's nobody there doing it. So yeah, if you're not, right now, you guys are in Arizona, I'm in Idaho. There's not many people doing this.
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