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Lean Startup - Product Market Fit Pyramid
Mark Andreessen coined the term product market fit in 2007, but it didn't really take off until the Lean Startup Movement. The foundation of everything is a framework called the product market fit pyramid. It's basically a five-layer pyramid with three layers: value proposition, feature set and user experience. And then there are just one final step where we go from the top of the pyramid back to the base and test our user experience MVP at home.