AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
The Importance of Chain Stores in Data Analytics
A Starbucks does not exist in your database so for the first time it's been seen in your data set do you just automatically populate that with all the stuff that you know about the other Starbucks? "Our chain system kind of knows we classify chains in that way and then we'll use that knowledge to decide what is rendered to a customer or user" The hardest to get data for are the regional chains. It's very difficult to get that broad local chain coverage across the globe in a way that makes the products feel authentic for users, he says.