Google’s New Privacy Sandbox -- Jordan Koene // Previsible.io
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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The Biggest Privacy Concern?
There has been a perpetual increase in the amount of regulation around digital advertising and the use of personal data. The big thing is the deprecation of the third party coke that's coming this year, right? So now we not only are there legal concerns that if you're targeting somebody without consent, that's g pard c c p a. And that's why privacy is, again, bigger concern.
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