Building AI-first firms and personalization tradeoffs

Ted sits down with Dom Conte, Co-Founder at Purple, to discuss why law firms struggle to innovate and what it really takes to build an AI-first legal organization. From cultural resistance and the “lawyer mindset” to the build-vs-buy dilemma and the power of firm-owned data, Dom shares his expertise in legaltech product development and AI-driven workflows. With a candid look at how junior lawyers, leadership, and data strategy shape the future of innovation, this conversation helps law professionals rethink how meaningful change actually happens inside firms.