4min chapter

Leading Transformational Change with Tobias Sturesson cover image

064. Sandra J. Sucher: Trust - How Companies Build It, Lose It & Regain It

Leading Transformational Change with Tobias Sturesson

CHAPTER

What Do People Assume From Us?

When I think about that Facebook example, I think that perhaps part of our view of the relationship was an assumption. We just assumed something. And in ethical terms, when you think of it as a legitimate expectation, then you start to put an obligation on the organization itself to live up to that. Was there any indication that you were going to monetize my information in a way that benefits you as a corporation and possibly does some harm? That's the betrayal of this case.

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