
Building a WNBA franchise: The guest is Toronto Tempo president Teresa Resch
Sports Media with Richard Deitsch
00:00
Building Media Relationships for a New WNBA Franchise
This chapter examines the dynamics between a new WNBA franchise and media outlets, highlighting the importance of team representation across Canada. It covers strategies for engaging diverse audiences, maintaining transparency, and adapting to the evolving media landscape to connect with super fans.
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