5min chapter

Sports Media with Richard Deitsch cover image

Building a WNBA franchise: The guest is Toronto Tempo president Teresa Resch

Sports Media with Richard Deitsch

CHAPTER

Building Media Relationships for a New WNBA Franchise

This chapter examines the dynamics between a new WNBA franchise and media outlets, highlighting the importance of team representation across Canada. It covers strategies for engaging diverse audiences, maintaining transparency, and adapting to the evolving media landscape to connect with super fans.

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