5min chapter

The Human Risk Podcast cover image

David Loseby on Behavioural Procurement

The Human Risk Podcast

CHAPTER

Is There a Desire for Certainty?

We often think of humans as kind ofaa, solid, constant youn. And i think the fact that that paradime, if you like, in a nana second and an accommodatit is just fallacy. The black swans, as tally described it, which we've got, weigh more of than we can do. We're not geared up to do that,. because you can't build a business on the basis of saying, i'm going to deal with all the black swans that come along. You'd be bued Because you couldn't accommodate them.

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