2min chapter

The Town with Matthew Belloni cover image

Does Disney Have Its Movie Mojo Back?

The Town with Matthew Belloni

CHAPTER

The Strategic Shift of Disney's Franchises

This chapter analyzes the performance of a recent movie from a well-known franchise, emphasizing audience demographics and market reach. It also discusses Disney's strategic decision to convert a TV show into a theatrical release, highlighting its implications for the franchise's future and overall content strategy.

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