Rapid Product Mastery - How to Have a High Performing Product Team in Just Nine Weeks

It's the actual end user thattat is the reason why they're buying. That's who we need o meet in each for. You don't want to limit yourself to one son u, because you might miss out on all the other beneficiaries in the market. Having this discussion is really important about who are we actually serving and who else is involved in that process.