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4min chapter
Why free stuff makes us crazy
Marketing Against The Grain
The Importance of Free Samples in the Digital Economy
$2 billion a year is spent to give people free stuff in hopes that they will reciprocate back. Free shipping comes with ancillary costs that are baked in, so you don't see free samples. Only about 20% of Americans pay for online news according to the Reuters Institute's digital news report for 2020.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode