3min chapter

The Irrational Mind | With Kristen Berman cover image

How Is PFF Changing the Game of Football?

The Irrational Mind | With Kristen Berman

CHAPTER

How Has Data Changed How People Play?

Most teams are using your data to make decisions on and off the field. We also have a consumer product that last month went over a million dollars in sales. Football is a little bit more complicated, i would say, in a lot of way, stuffier game, as far as, like, it's very insuler. And so it's been resistant, i think, to football analytics for a long time.

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