9min chapter

The BarberShop with Shantanu cover image

Inside the Business of Health: ‪Foodpharmer‬ Shares the Stories Behind Exposing Maggi, Horlicks

The BarberShop with Shantanu

CHAPTER

Navigating Authenticity in Health Content

This chapter explores the challenges of maintaining authenticity in health-related content for diverse audiences, including the emotional impact of brand backlash and ongoing court cases. The speakers examine the significance of careful data interpretation and personal storytelling while discussing the importance of engaging content creation for social media. Additionally, they contemplate the implications of potentially running for a health minister role, reflecting on the intersection of advocacy, government collaboration, and impactful public health reform.

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