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Episode 011: Red Pill or Blue Pill?
Exponent
The First Instance of Human Experimentation That Will Actually Change People's Behaviors
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Cupid was experimenting on their user base, telling them that there people were matches, even when they weren't. "This is such a perfect example of what it is that we're handing over to companies that want to change our view of the world," he says. 'It surprised me quite a bit'
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