Chris Walker on using personal brand and LinkedIn to scale demand gen experts Refine Labs
How to Win podcast with Peep Laja
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Build a Demand Generation Framework
Building a new demand generation framework. A strong point of view is one way to do it. Someone having a well articulated, clearpoint of view is very attractive. We will win because the strategy and tactics that we deliver are actually val ted to work in the subset of the market. And so try to build an analytic scool that will demonstrate the effectiveness of those programmes.
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