How to Pick a Niche and Validate a Keyword?

A lot of people will a, maybe grab their nich and start their web site. But you can allso end ip with a really sporadic and chaotic approach to your topical a cluster. I've ever gone down that road or seen that work well or work negatively? Yes. Well, i famously was in the camp of the longtails right back in the day. And that worked for a long time, and i think it still can work.