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The Upside of Being Taken For A Sucker & Why Projects Are Often Late and Over-Budget

Something You Should Know

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I Don't Care if the Store Makes a Few Dollars Off of Me for Some Random Product

"What do I care if the store makes a couple dollars off of me for some random product?" he asks. "How valuable would this thing have been to you? That's what really matters." He says his only pitch here is just a right size, the risk, right, just to give it the space it deserves.

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