A Change of Brand  cover image

Starbucks with Connie Birdsall

A Change of Brand

00:00

Introduction

A change of brand is a show featuring behind the scene stories of rebrand glory, drama or disaster. This week we look at how one company's iconic logo was changed to make it stand out from other brands. We'll also talk about why some logos are more important than others in today's digital world.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app