The Nonlinear Returns of People Buying Ideas Off of One Another

There's this cycle that happens whenever there's a new industry where at first everyone who's interested in it, they're interested because they're just organically. And the returns from that are nonlinear. So having people who are all really ambitious, all working totally independently does get you something. But if they're also hanging out together and talking about some ideas off each other and finding new products to work on together and giving each other advice, then the returns get much more non linear.