4min chapter

Jason On Firms Podcast cover image

384 The Right Number of Apps To Have in an Accounting Firm

Jason On Firms Podcast

CHAPTER

Understanding Client Acquisition and the Value of Expertise

This chapter explores the differences between organic client acquisition and that through mergers, highlighting the importance of trust and expertise. It delves into the advantages of acquisitions for expanding services and enhancing client loyalty, while also cautioning against common misconceptions.

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