How Do You Build a Campaign for the Adult Audience?

Steffon Stills: I didn't want to really a, do all the smacky, smackety, here, here i am, music, out a deal. So we built out a bunch of visualizers and jordan and i started making gear vidios where we'd take the song and re purpose it. And that was from me looking at some other artists that i liked and, oh, well, theyre they're a little bit outside of what we're doing, but i bet this will appeal to the people that could listen to our music. That's whas works for ads, and that works for posting most of the time.