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3min chapter
Marketer's toolkit 2025: Capitalising on the economic reset
The WARC Podcast
The Power of Consumer Insights in Marketing Strategy
This chapter highlights the importance of consumer insights for marketers and their influence within C-suite discussions. It stresses the need for marketers to interact with customers to gather valuable feedback that can enhance brand equity and demonstrate marketing’s contribution to profitability.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode