Clearer Thinking with Spencer Greenberg cover image

Suffering and the self (with Jay Garfield)

Clearer Thinking with Spencer Greenberg

CHAPTER

Imagining Impactful Messages for Public Spaces

This chapter explores the process of crafting a meaningful message for a Times Square billboard, focusing on systematic ideation and testing of concepts. The discussion addresses the complexities of communication strategies and the importance of fostering understanding and nuance in messaging.

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