Ecommerce Playbook: Numbers, Struggles & Growth cover image

How to Win Q4 with Data, Not Guesswork

Ecommerce Playbook: Numbers, Struggles & Growth

00:00

Why Q4 Feels Like a High-Stakes Balancing Act

Richard and Luke frame the Q3→Q4 transition, planning tension, and why Q4 decisions affect 2026 strategy in marketing and budget terms.

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