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#276: Véhicule - Building The Secretive Brand That Billionaires Love

DTC POD: How The Best Brands Are Built

CHAPTER

The Importance of Style

The magazine is more like a business card and people that come in touch with it can then transfer that over to whatever else we're talking about. Magazine has such a preloaded sort of visual, right? It's like porn, like the minute you say that you have that, it's in your head. And I think that that was something that played in quite well and still does. At this point, I think it's getting easier to make something if you like it, right?

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