What capitalism gets right -- and governments get wrong | Katherine Mangu-Ward
TED Business
00:00
IDEO - A New Idea Generation Process
Government gets in the way of new ideas by bolstering old ideas, not letting companies die and putting up barriers like regulation. Catherine is highlighting a company that strives to do the opposite: IDEO. Part of IDEO's formula for success is their receptiveness to weird ideas and divergent thinking. Think about your organization; are zany ideas being suppressed or encouraged? Are there processes that could benefit from adopting some of the norms used by IDEO in their idea generation?
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