Storytelling vs. Facts in Persuasion

Malcolm Gladwell is a journalist, podcast host and an author.

Do contagious diseases, memetic epidemics, and drug epidemics spread through the same underlying pathways? The answer may explain why society keeps falling into the same contagious patterns, and how we might prevent future memetic epidemics before they happen.

Expect to learn what the history of the death penalty is in the United States, what the “Tipping Point” means and what happened when we reached it, how epidemics of ideas differ from epidemics of drugs, what makes someone a “super-spreader” of social change, the “tipping point” dynamic of trans athletes in sports, if we are responsible for the epidemics we start and much more…

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