The Secret to High Converting Launch Copy with Brittany McBean
The Art of Online Business
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What Do You Think You Need to Succeed?
In a survey, students were asked what makes them so good at their job. The majority said that they understand howi help people and do a really good job helping them. They're saying like, i know what i do, and i do it really, really well. And then we said, like, what do you think you need to succeed? And they said, i can't figure out my marketing. So if you look through the saging in the copy, it's really heaviy on the marketing em. We are trying to communicate to the right student that this is a solution to their problem. It was originally going to call that sales, but we change that to one of
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