Deddy: When you can just say to day that one person can have such a larger impact, influence, size of an audience than an entire brand. He says christiano rinaldo is the number one instigram user world wide and has more than 500 million folers just on instigram. By the end of that press conference, cococola stock prices, their shares had gone down four billion, with a b for billion dollars. So you see the power of one individual who this is not just about influencing our purchase decisions or our engagement wit. Thisis, this is seing char value and stock prices of a hundred year old, iconic global brand.
AJ Vaden is the CEO and Co-Founder of the personal brand strategy firm Brand Builders Group as well as an 8 figure entrepreneur, international speaker and Co-Host of The Influential Personal Brand podcast.
Top 3 Value Bombs:
1. It is not about what you do. It’s about who you are. Figure out what you want to be known for and then get a plan to get known for that thing. It will grow your business and your life.
2. Personal branding truly is the future of marketing. It’s not a thing of popularity and vanity. It’s a critical and essential part of doing business.
3. Influencer marketing is not about being an influencer. It’s about being trustworthy. Having a personal brand means people are more likely to trust you. It doesn’t matter how many followers or likes you have.
Download the study and make smarter and more informed decisions for your personal brand - Brand Builders Group
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