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My Meeting with Billionaire Andrew Wilkinson (and How I Might Have Blown It) (#161)

The Shopify Growth Show

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Strategic Shift in Business Incentivization

The chapter delves into a strategic shift in incentivization within a business, focusing on profit over revenue to adapt to market changes and capitalize on opportunities. It highlights an initiative to meticulously review and optimize expenses without necessarily resorting to downsizing, emphasizing the importance of efficient spending.

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