
American Kings author Seth Wickersham & Versant President of Sports Matt Hong 8/14/25
CNBC Sport
00:00
Strategic Growth in Sports Media
This chapter discusses the strategic growth plans for a media company's sports division, focusing on both organic and inorganic strategies. It highlights the company’s vision for integrating sports programming across networks, interest in emerging sports, and potential future rights acquisitions, all within a shifting media landscape.
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