Bob Moesta Helps Innovators and Entrepreneur With Learning To Build
The Sales Podcast With Wes Schaeffer, The Sales Whisperer®
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The Most Interesting Entrepreneur - Episode 483
Bob Mesta: We have to simplify things when we're talking to somebody that is not an expert in our field, we have to dumb things down. "We need to actually understand where they're coming from," he says of potential customers. He has a new book learning to build the five bedrock skills of innovators and entrepreneurs. 'I'm more than happy to come back as long as I can help help people'
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