Deconstructor of Fun cover image

TWIG #336 Candy Crush Veterans Return as Marathon Runs Out of Steam

Deconstructor of Fun

00:00

Trends in Gaming Marketing

This chapter discusses the latest marketing strategies and trends in the gaming industry, informed by insights from the 'State of Mobile 2025' report. It highlights the slowing growth in game revenue and app downloads while examining the crucial role of TikTok in game discovery and the evolving dynamics of app store revenues.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app