Product-Led SEO with Eli Schwartz
No Hacks: Optimising the Web for AI Agents
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How to Write an Evergreen Holistic Book to Think About SEO
SEO is still relevant, but I didn't want to write a book about it. The graphic around the wheat is because again, I worked with a designer and I stressed with them my entire idea of organic. Someone doing a search on a phone is going to see a different result than on the desktop. There's no like here I'm gonna do this exact formula and I'm just gonna be Tony Blair? It's gonna be Blair House where he lives in America.
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