AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
4min chapter
Healey Cypher on Being a Better Person
Marketing Over Coffee Marketing Podcast
The Pratt Fall Effect on Trust
There's actually a study around this called the Pratt fall effect. People who are considered highly competent can be fundamentally more likable and believable if they perform an everyday blunder over those that don't, which is another way of saying vulnerability. If you start opening up the conversation with just like, Hey, we've been through hard stuff,. Everyone now goes, you know, I did too. And so my argument is vulnerability equals trust and trust is capital. There's a lot of things that can drive trust. Harvard has this kind of basis of three things that do it - authenticity, logic and empathy.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode