9min chapter

This Week in Startups cover image

Profound, Resistant AI & OpenAI’s Economic Pitch | E2071

This Week in Startups

CHAPTER

The AI Revolution in Search Engines

This chapter explores the transformative impact of AI on search engines, emphasizing the differences between AI-driven outputs and traditional search methods. The speakers discuss the necessity for businesses to adapt to the new AI landscape to enhance brand visibility, as conventional SEO strategies become less effective. They also highlight how major brands are re-evaluating their marketing tactics in light of AI technologies, with insights on optimizing personal blogs for better AI answer engine performance.

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