3min chapter

Creator Science – Learn from today's top content creators cover image

#128: Neville Medhora – Making millions with remarkable copywriting

Creator Science – Learn from today's top content creators

CHAPTER

Will the TikTok Generation Adopt Email?

Almost no gen Z unless they're big on TikTok. Is it because we aren't attracted to marketing that audience because they don't have money yet? Or is it because there's a fundamental disconnect between how we're creating and how those people like to consume? Will the TikTok generation adopt email in five years, 10 years, or do we have to fundamentally change?

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