The Media Show cover image

The end-of-life influencer, Christmas adverts, Mishal Husain leaves the BBC

The Media Show

CHAPTER

The Evolution of Christmas Adverts

This chapter delves into the strategy behind Christmas adverts, focusing on John Lewis and the cultural significance of these campaigns in the UK. It examines the shift in audience perceptions, the concept of 'Christmas ad fatigue,' and the financial dynamics of traditional versus digital advertising.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner