Prof G Markets: Project Stargate & The Rise of Oracle + Scott’s Stake in La Equidad Football Club
The Prof G Pod with Scott Galloway
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Investing in Passion: La Equidad and Celebrity Influence
This chapter explores a prominent investment in the Colombian soccer team La Equidad by a celebrity consortium. The discussion delves into the motivations and challenges of sports team ownership, emphasizing community engagement over profitability. Additionally, it highlights the growing enthusiasm for Latin American markets, the significance of branding, and the potential impact of celebrity investors in the sports industry.
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