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14min chapter
Greatest Hits: Small Business Marketing at a Big Business Scale
Medical Spa Insider
Evolving Consumer Behavior in the Spa Industry
This chapter examines the changing attitudes of consumers in the spa industry as businesses adapt to a post-pandemic environment. It emphasizes the rising importance of convenience and digital interaction in customer satisfaction, while also highlighting the shift towards supporting local businesses and community engagement. The chapter concludes with insights on effective marketing strategies using texting as a vital tool for improving customer communication and loyalty.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode