The first way we do this is we stop trying to please our customers. When you please customers, you're basically meeting all requests. But when you're delighting a customer, you're actually solving a real problem for them. Another thing that we think about when we think about delighting customers is finding those key touch points. And christin talked about this a little bit, but this is when and how we communicate with our customers.
Customer success is key to startup success. First, Statusphere CEO Kristen Wiley shares strategies from managing two customer success teams in B2B and B2C. (1:00) Then, find out why customers churn from Techmate COO Nicole Beals, who also shares how Techmate increased their customer retention rate from 70% to 98%. (27:07) To wrap, Jason leads a Q&A covering compensation, productizing customer moments, and more. (40:41)