In a world of polarized perspectives, the path forward isn't choosing one truth but developing empathy for contradictory realities that exist simultaneously.
Igor and Johannes explore how we navigate a world where multiple versions of reality exist at once. Through the lens of Igor's recent trip to the United States, they unpack how media narratives, firsthand experiences, and personal encounters can tell completely different—yet equally valid—stories about the same place.
Using Akira Kurosawa's film "Rashomon" as a framework, they reveal why empathy—not just data or information—is crucial for bridging divides. Whether you're a strategist trying to understand customers, a citizen making sense of political divides, or simply someone navigating our increasingly complex world, this episode offers insights on seeing beyond single perspectives.
Johannes introduces the concept of the “comfort class”—privileged individuals whose disconnection from everyday struggles helps explain everything from political polarization to failed corporate strategies. The episode concludes with a look at how the Global South views technology and AI with optimism, challenging dominant Western narratives.
If you've ever wondered why people seem to be living in completely different realities, this episode offers a practical approach to making sense of it all.
Chapters:
00:00 - Introduction & Episode Overview
01:41 - Welcome Back & Travel Context
02:09 - Igor's US Travel Experience & Preparations
09:49 - The Rashomon Framework: Multiple Truths Existing Simultaneously
14:03 - Three Witnesses: Media, Geographic & Integrated Perspectives
18:18 - Research, Facts & Multiple Realities
20:22 - Designing for Empathy: Gen Z Research Example
24:38 - The Comfort Class Article & Status Anxiety
28:34 - Political Implications: Disconnection from Everyday Struggles
31:02 - Navigating Multiple Realities in Strategy Work
34:04 - Global South Perspectives on Technology & AI
37:09 - Concluding Thoughts: There Is No Big Picture
39:49 - Outro & Thanks
Links:
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Follow the Rabbit on Spotify
Follow the Rabbit on Apple Podcasts
Follow the Rabbit on Youtube
Follow the Rabbit is a Known Unknowns production
Known Unknowns on YouTube
Known Unknowns on Instagram
Follow the Rabbit is hosted by Igor Schwarzmann & Johannes Kleske
Find out more about Igor Schwarzmann
Find out moire about Johannes Kleske