How to Make Your Call to Action Longer

One sentence is never going to be enough to convince somebody to do a specific action unless you have masses of authority. You've just got to put enough information in that call to action to warrant people actually doing something. So if you're giving some form of ebook or something like that, what's in the ebook? What are the benefits? And then go into how do I get that solution? If you're doing all of those three things, it's definitely not going to be one sentence. People don't really sell their call to action. It doesn't have to be a paid product, although it could be. But even if the thing that you're giving away for is free, you