Ask Me Anything With Steve P. Young
App Marketing by App Masters
App Marketing Strategies and Data Analysis with AppsFlyer
The chapter covers a range of topics including analyzing industry benchmarks with AppsFlyer to determine effective ad platforms, using AI for app translations, implementing app monetization strategies, optimizing ASO, and running SEM campaigns on Google ads. The discussion highlights the importance of niche keywords, updating ASO regularly, and focusing on meta ads to drive traffic to landing pages. Case studies on app monetization, pricing strategies, and the significance of having the right landing page are also explored.
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