I get more engagement on LinkedIn than like anywhere else so I was using that as a good acquisition forum and then yeah just like sending it to my friends getting feedback. The biggest indicator from data perspective was just like how many people actually signed up on the type form. That was some early data that I used to decide where to focus but then at some point I think you also just have to have conviction of like I'm interested enough in this to devote the next few years of my life to this. With velvet we were bootstrapped for half the time and then BC backed for half thetime right and with velvet you just decided to just raise money right out of the gate yes.
Emma Lawler (@emmaryanlawler) talks whether crypto is dead, VC vs bootstrapping, getting an MBA after a successful exit, why NYC beats SF, trading sleep for work, whether capitalism leads to perverse incentives, and how she plans to disrupt the App Store with Courtland (@csallen) and Channing (@ChanningAllen).