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20VC: Turning Canned Water into a $700M Media and Health Company, What Makes Truly Great Brands, How Founders Can Build Their Brand From Day 1 Today & How to Create Viral Content with Little to No Budget with Mike Cessario, Founder and CEO @ Liquid Death
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
Are You Using the Crutch Up to Know if This Is Good or Not?
You have to be careful out of every thousand ideas nine hundred and ninety eight of them are bad and two are actually probably good. Even though people were telling us oh this doesn't make any sense we had mountains of data showing that it did. When we talk to more investor types on the traditional cpg side they don't typically understand the digital social world is strongly so they didn't know how to value some of this stuff as much as maybe the tech world did in the early days.
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